Christian communicators must consider how to arrange and articulate these great offers to apply their force frontally at the culture’s “pressure points.” There are sore spots, as it were, where people who don’t believe in Christianity or God feel pinched, like feet in a pair of shoes that are too small, by their view of the world.

Tim Keller takes great care in Preaching: Communicating Faith in an Age of Skepticism to demonstrate how communicating the faith is not only for the preacher, but for every believer. Keller provides good insights how to recognize and speak to the world’s “pressure points” with the gospel.

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